Tryangled Solutions web designing tips tricks

Google Analytics is a great program that can do a lot more than most people realize. Here are a few features that you may not know about:

* Capture internal search stats. This is a newer feature of Google Analytics and a very nice one. Not only can you see what a visitor put into your internal search box, but what page they were on when they made the search and what page they chose in the search results. Any internal search will work as long as it passes the search variable through the URL. Here’s a short video interview with Google’s Brett Crosby on some of those features.

* Filter out domains. Let’s say your Google Analytics code somehow got on another site and your stats were getting tainted with irrelevant data. No problem. You can create a filter to not count anyone from specific domains you add in. Oddly enough, you can also filter out your own domain so your stats flat line. Not a good idea to do that though.

* Track document downloads or specific links. Adding a small piece of JavaScript to any link will tell Google to track when someone clicks on that link. This works for PDFs, Word documents, email address’ and external links. It also works if you want to see which two links on the same page are generating more clicks. Even though they go to the same URL, you can tag one link as ‘link one’ and the other as ‘link two’ and Google will track the clicks separately for you. Bonus Tip: If you have a Wordpress blog, you can instantly tag all links across your blog with the Ultimate Google Analytics plugin.

* Export to Excel. For any newbies, this is a time saving feature. Just about any report can have the data exported to a CSV file which Excel can open. You can now stop copying and pasting most data out of Google Analytics and into Excel and save yourself some time.

* Filter yourself out. This feature is a must do for any company. Find your static IP address and then set up a filter so Google knows not to include traffic from your company network. This ensures that your stats are not inflated due to employee’s surfing habits. This also is something you should consider for any partner companies. If you have a web development, or SEO company who is constantly checking out the site, filter them out too.

Against all odds, I found myself with a little spare time this week. Rather than do something sensible like clean the garage or get some exercise, I took the opportunity to learn a new programming language: Python.

Like may SitePoint readers, I cut my teeth on PHP. I’ve become very comfortable with it over the years, warts and all. PHP continues to be a dependable choice, but PHP hasn’t changed a whole lot lately. Meanwhile, the kinds of applications I’ve been working on have been growing dramatically in both size and complexity.

Python has a lot in common with PHP: it’s a dynamically typed, open source scripting language with excellent documentation and a thriving community around it. Both languages are also a little quirky when it comes to their handling of Unicode text.

Unlike PHP, Python wasn’t originally designed as a language for Web development—it’s a general programming language that just happens to have some excellent libraries and frameworks for building web sites, like Django. This may sound like an argument against Python, but it turns out that when you start writing bigger web applications, most of your code has nothing to do with HTML, and PHP’s HTML-friendly features just seem to …

This first edition, caching techniques, focuses on ways to cache data to optimize your current sites. Some of the concepts here are fairly easy to implement while others may take strategic design in the architecture of your application. Whether you are working on a high profile web application or simply a web development farm these concepts apply to the masses.