Posts Tagged ‘Things’

What about SEO just for press releases? One of the things you look for with press release optimization is keyword density, right?

Tuesday, July 15th, 2008

When you stick to specific keyword density numbers, you put yourself at risk somewhat, of hanging your hat on a shingle that will fall down later. Search engines are constantly evolving and changing how they rank web pages.

What you want to do is use your keywords high and to the left of the document. Two or three times, four times maybe. Use general guidelines and focus on the user. It’s a matter of not being too clever and ironic and being literal with the keywords you’re using. Use them high in a document and in links as opposed to saying, “Let’s shoot for a 6% keyword density every time.”

3 Things You MUST Know Before Buying Web Hosting

Thursday, June 26th, 2008

1: Too Few Databases

All blogging software, all forum software, and darn near every cool Web application you can think of requires a database in order to function. Unfortunately, most shared server packages only offer between 1 and 5 databases, thereby limiting your ability to expand with new sites or to experiment with new ideas.

In my opinion, this is completely unacceptable. If I want to see if I can tie 10 databases into one WordPress installation, then by god, I ought to be able to do that! Sadly, this would be an impossible task with just about every shared server package I’ve ever seen.

Because of this limitation, I have resorted to purchasing more expensive plans that offer more flexibility. Remember my first inadequate server that I told you about earlier? After that terrible experience, I opted for a more expensive server that cost me roughly $550 up front, and the primary reason why I went with the more expensive unit was because I could have unlimited databases.

2: Too Few Domains Allowed

Probably in an attempt to curb spammers, Web hosting companies usually limit the number of domains you can have on a shared server. Oftentimes, the limit is between 1 and 5 domains, but just like with the databases, this really affects your flexibility over time.

Want to start that new site you’ve been thinking of lately? Too bad, you’ll have to buy new hosting because you’ve already maxed out your domains.

Oh, and here’s another gem from the crazy world of Web hosting… I’ve seen shared server accounts before that would let you have 5 domains but only 1 database. If every site on the planet requires a database to run, how the hell can you run 5 domains with only one database?

Sanity? Anyone?

The bottom line—and the thing you really need to know here—is that good shared server plans will offer you at least 20 domains, and even better ones will let you add as many as you like (usually up to 999).

3: Crappy Developer Support

So, that new version of WordPress you want to run requires MySQL 4.0 or higher in order to work properly? What a shame, because your junky shared server only runs MySQL 3.23 and hasn’t been updated since 2005.

Of the three cardinal sins I’ve listed here, this one is probably the easiest to avoid. However, developer support is the ultimate litmus test for any Web host, and you can bet your bottom dollar that if the company you’re looking at doesn’t consider developers a priority (we’re a raucous, complaining bunch), then they damn sure won’t consider you a priority.

No matter what hosting package you’re looking at, make absolutely certain that you see support for the following developer tools:

* PHP
* MySQL
* Ruby on Rails
* Python
* CGI
* .htaccess
* cron jobs