Posts Tagged ‘searches’

Major Search Engines

Tuesday, July 15th, 2008

* AOL Search - A Google powered search engine used by AOL users also pulls listings from the Open Directory Project.
* AltaVista - the Internet’s first Web Index, has very comprehensive coverage and a wide range of power searching commands, which make it a particular favorite among researchers. It gets its listings from Yahoo! Search.
* All The Web - uses results from Yahoo! Search plus an index of tens of millions of pdf and doc files.
* Ask.com - (formerly Ask Jeeves) is a human-powered search service that attempts to direct you to the exact page that answers your question. If it fails to find a match within its own database, then it will provide web pages from their search engine.
* Excite - A popular web portal (a page that, in addition to search, includes news, sports, weather, email and much more) on the web. Excite uses a metasearch engine that searches Google, Yahoo and Ask listings.
* Google - Currently the most popular search engine, makes heavy use of link popularity as a primary way to rank web sites. This can be especially helpful in finding good sites in response to general searches such as “cars” and “travel,” because users across the web have in essence voted for good sites by linking to them.
Google is also known for a wide range of features including: cached pages, excellent spell checking, access to dictionary definitions, stock quotes, street maps, telephone numbers and more. The Google Toolbar is also very popular.
* HotBot - has advanced search features and presents listings from either Ask.com or MSN and the Open Directory Project
* LookSmart includes past and popular searches right on their home page. They also have a pay per click advertising program.
* Lycos - another web portal offers “personalized content” including free email, websites, blogs and photo sharing. They include listings from the Open Directory Project. A good looking site.
* MSN Search - Microsoft’s MSN web portal also offers free email, instant messenger, and a directory. It previously used Looksmart for its search results but now provides access to Yahoo’s listings.
* Netscape Search - Netscape Search’s results come primarily from Google and the Open Directory Project.
* Open Directory Project - Uses volunteer editors to catalog the web. It was acquired by Netscape in November 1998, and the company pledged that anyone would be able to use information from the directory through an open license arrangement. Netscape itself was the first licensee. Lycos also uses the information for its main service and within Lycos-owned HotBot. Here’s more information about Open Directory.
* Search.com - A metasearch engine owned by CNET, that searches Google, Ask.com, LookSmart and dozens of other leading search engines to bring you the best results.
* Snap - An innovative search company that offers previews of websites in search listings.
* WebCrawler is a metasearch engine that combines results from Google, Yahoo! Search, MSN Search and Ask.com. They also offer a toolbar with Dictionary Search that you can download.
* Yahoo! Search - Once the web’s most popular search service is still a good alternative to Google. Yahoo is the oldest major web site directory, having launched in late 1994.

Google:Phrase Searches

Monday, July 14th, 2008

Search for complete phrases by enclosing your search terms in quotation
marks “”. This will refine your search to hits where your search terms are
included together. This type of search is especially useful for finding famous
sayings or proper names.

SEO : Nomenclatures

Thursday, June 26th, 2008

Whenever possible, you should save your images, media, and web pages with the keywords in the file names. For example, if your keyword phrase is “golf putters” you’ll want to save the images used on that page as golf-putters-01.jpg or golf_putters_01.jpg (either will work). It’s not confirmed, but many SEO’s have experienced improvement in ranking by renaming images and media.

More important is your web page’s filename, since many search engines now allow users to query using “inurl:” searches. Your filename for the golf putters page could be golf-putters.html or golf_putters.html. Anytime there is an opportunity to display or present content, do your best to insure the content has the keywords in the filename (as well as a Title or ALT attribute).

Participate at Related Forums & Blogs

Thursday, June 19th, 2008

Whatever industry or niche you’re in, there are bloggers, forums and an online community that’s already active. Depending on the specificity of your focus, you may need to think one or two levels broader than your own content to find a large community, but with the size of the participatory web today, even the highly specialized content areas receive attention. A great way to find out who these people are is to use Technorati to conduct searches, then sort by number of links (authority). Del.icio.us tags are also very useful in this process, as are straight searches at the engines (Ask.com’s blog search in particular is of very good quality).