Wednesday, July 16th, 2008
When CSS is used with XHTML, element names in selectors are case sensitive. To avoid getting caught by this I recommend always using lowercase for element names in CSS selectors.
Values of the class and id attributes are case sensitive in both HTML and XHTML, so avoid mixed case for class and id names. If for some reason you do use mixed case, make doubly sure to match the case in your CSS with that in the markup.
Tags: (X)HTML, attributes, CSS, element, names, reason, remember, selectors, sensitivity, web designing
Posted in tricks, web designing | No Comments »
Tuesday, July 15th, 2008
The reason that old story ranks so well for the client name is because of links. One of the first things you do is to engage in a link building campaign that attracts links to other positive representations of that brand name. If an organization is holistically optimizing their content and leveraging their digital assets as well as keyword messaging across all digital communications, and then promoting and getting links to that content, cumulatively it will have the desired effect.
If the other pickups are permanent, i.e. not temporary and not behind a login, then the company can work to get links to the other positive representations of their brand to increase the rankings of those stories and push down any negative results.
Tags: client name, desired effect, digital assets, digital communications, holistically, keyword messaging, leveraging, name, Optimizing, permanent, Ranks, reason, situation, story
Posted in SEO, google, tricks | No Comments »
Saturday, June 21st, 2008
The main reason to redirect anyone to another site or another page on a web site is because a page and or web site has moved. The redirect may point to another site or a subdirectory. You may also have different domain extensions like .net, .org, .info that you want to point to your main .com extension. There are numerous ways to redirect domains, but it’s important to note the correct ways to do redirects.
One of the ways that people do redirects is via a JavaScript meta-refresh tag. While this works the search engines frown on it’s use because you could create a page to rank high in the search engines and then redirect them to another page. So search engines can penalize you for the use of this tag.
Some webmasters use parked domains to redirect to other sites, so they may but 5 domains for example and have them all point to the same domain. What happens here is the search engines now think that you have 5 different web sites when actually you only have one. Once the search engines realize what’s going on chances are you will be removed from all the SERP’s because of a duplicate content penalty, and it will take you considerable work to get re-listed.
To do a proper redirect you want to do a 301 or 302 redirects, depending on what you are trying to do. From a search engines point of view the only proper redirect is a 301 redirect which states that the redirect is permanent. A 301 redirect is instituted on the server and it carries over whatever link popularity that it has to the new URL. A 302 redirect is considered a temporary move and in most cases link popularity is not transferred over which can effect ranking negatively.
Tags: 301 or 302 redirects, anyone, com, different, Domains, extensions, info, instituted, negatively, net, org, Proper, reason, redirect, Redirects, SEO, SERP, server, URL, Usage, web site, Whatever
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Thursday, June 19th, 2008
There’s no better food for search engine spiders than fresh content.
Post and update your blog frequently using all the rules outlined above and there’s no reason why your blog will not get you top rankings in a short period of time.
Tags: better, food, Frequently, fresh, outlined, period of time, rankings, reason, spiders, update
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Wednesday, June 18th, 2008
An intermittent slowdown opening file dialogs or Windows Explorer listings is often caused by a mapped network drive. You can select Map Network Drive from Windows Explorer’s Tools menu to make a drive or a folder on a remote PC appear as a simple drive letter on your computer. This will let you access that drive or folder as if it were a local drive. After a restart, Windows reestablishes the connection when it’s needed—for example, when you open the drop-down box that displays a tree containing My Computer and all drives below it. This initial connection can sometimes be slow the first time in a session. If the remote PC is not accessible, each attempt to display the folder tree may be slowed. Most likely the reason that some of your file-open dialogs are slow and some aren’t lies in their initial display mode.
If the inconvenience of this slowdown outweighs the convenience of having a mapped network drive, simply click on Tools in Windows Explorer’s menu and select Disconnect Network Drive. Select the drive to disconnect and click on OK.
Tags: After, appear, Connection, dialogs, Display, drop, Explorer listings, File, initial, intermittent, lies, mapped, Opening, reason, Restart, session, Slow, slowdown, windows
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