Posts Tagged ‘process’

But in journals there is editorial oversight and a process of underlying journalism. And in some cases fact checkers.

Tuesday, July 15th, 2008

The problem with that is that it’s not scalable. What you’re talking about is something like Mahalo and there’s certainly a market for that. In terms of something like Google and being able to find and categorize and present to the world in the form of search results, billions and billions of documents, you can’t do that with human editorial oversight. There’s a scalability issue and I don’t think it’s at odds with ethics. Google puts a lot of effort into making sure there’s a positive user experience represented by people finding information that’s meaningful to them and true.

There are some people subverting the system unfortunately. They make it challenging for organizations that feel in the real world, they’re the best answer for a query. But they’re probably doing a crappy job with their web site and Public Relations SEO and need to synch up their real world dominance in the category with how they represent themselves online from a technical, content and linking perspective. That is, if they want to play in Google’s playground.

Pre-increment is faster than post-increment

Saturday, June 28th, 2008

Try to pre-increment, rather than post-increment, where possible. It is faster because post-increment creates a temporary variable while in the process of incrementing. So, this:

++$var;

…is faster than this:

$var++;

This rule also applies to decrementation as well. To test this assertion, I created two for loops. The first for loop used the post-increment option, while the second for loop used pre-increment instead. The total number of iterations was 10,000,000. Here are the results:

Post-increment: 2.148 seconds
Pre-increment: 1.692 seconds
Time saved: 0.456 seconds; 21.23%

Using SEO to Boost your Website’s Search Engine Ranking

Thursday, June 26th, 2008

Most website owners know that organic search engine results are the best way to get visitors to their site. Organic search engine results are the websites that come up when a user searches on one of the major search engines such as Google, MSN, or Yahoo. Internet users trust these search results much more than paid advertising and a large percentage of most website’s traffic comes from this source. This is why it is important to know how to get your website ranked high in search engines.

Search engine optimization is the process through which web site owners improve their chances of being ranked high in organic search engine listings. There are many ways to do this, including the use of content and keywords on the site, properly using meta tags, and building links. Theses are just a few of the ways that you can help your website rank high, and if you are serious about getting on the first page of listings, here are some more search engine optimization tips.

One of the most important things you can do to optimize your website is to add quality keyword rich content. Most people think of articles when they think of content, and while articles are a great way to add keywords and value to your site, content can also include descriptions, headings, and alternate image tags. You can include relevant keywords in all of these areas that will help to boost your search engine ranking. Just make sure that you use keywords in the proper context.

Another way to boost your search engine ranking is to create links on your site to other related sites and to build a network of links from other sites to your site. Links help to boost your search engine rankings because the programs or spiders that search engines use to index sites will come across these links and they will add value to your site.

An often overlooked way to boost search engine rankings is meta tags. While meta tags are not as important today as they were during the internet’s early years, using meta tags properly will help to boost your search engine rankings. Meta tags are part of your website’s html code and appear at the top of each page in the header tag. You can include keywords in the meta tags that will help to get your site ranked higher. Be sure to use keywords specific to each individual page as you fill them in for your entire site.

What is Organic SEO?

Thursday, June 26th, 2008

An organic search is a process by which Internet users find web sites that they are looking for in the SERPs (Search Engine Result Pages), instead of using pay-per-click advertisements, such as Google AdWords, to locate the sites that they visit. Here are some organic SEO techniques that will increase your web site’s visibility:

1. Make sure that you add relevant meta tags to each page of your web site. These are used by the Search Engines to index your web site.  Whenever you are choosing the keywords for in your meta tags, make sure that you list the most important words that you think that your target audience will be searching for. These words should also be used in your meta tag description, which is the short explanation of your business.

2. You need to setup a site map for your business and then submit it to both Google and Yahoo. This is your chance to inform the Search Engines about the URLs that are on your web site.

3. Another thing that you should submit is any important information from your web site to Google Base. This will dramatically help with your organic SEO while also helping to distribute and share information with other people who you would not otherwise know how to reach.

4. It is also a good idea to set up a blog in order to be able to add more content to your web site. This is the key to your success online.

What does outbound linking do for you?

Thursday, June 26th, 2008

When you link to another site, you are essentially casting a ‘vote’ for it. So ok…your helping them? Yes fair enough…BUT if you consider the process from a Google crawler’s point of view then you will see the benefit

JavaScript Objects Primer

Saturday, June 21st, 2008

With the various source codes for JavaScript you will be able to customize your own objects to use for your website. This gives your web pages a very unique look because too many people leave the ones that are built in for their visitors to see. Offering visitors to your site something fresh to look at will definitely capture their attention. For those of you that aren’t familiar with it, an object function is very similar to a regular function. However, it is in place to clearly define the function.

As you set up the parameters for your objects in JavaScript you will give it a value. Snippets allow you to search for any type of item or criteria that a person puts into the search box. This works very quickly so users aren’t sitting around waiting to see what it will pull up for them. It is nice to be able to offer your company logo for visitors to your site to become familiar with. With the image effects offered by JavaScript you will be able to display it and to also have it available in different places as the user moves around your site. You want the logo to be visible wherever they are on your web pages but not to block the information on them.

You will then need to add properties in order to define the object. This will be though a coding process that is behind the scenes so your visitors won’t have access to it. You can change these properties at any time without too much time or trouble being involved in the process. The next step is the most complicated and it involves adding the methods to your objects.

You will start by declaring and defining the function for each method you need to offer. You will find all the free JavaScript codes online that you need for each type of method. To ensure you get them all in correctly you should copy and paste them exactly as they are. If you have JavaScript errors when you verify it is likely in this step and you will want to check each one again.

The process of setting up JavaScript objects is much easier than you might think. Take some time to explore how this particular function of JavaScript can help you build a better website. You will be quite impressed with the results you get as well as how simple the process is even for those that have very little experience with computer programming or designing websites.

JavaScript Forms

Saturday, June 21st, 2008

Being able to successful create JavaScript forms isn’t a difficult process but it may be one that you are unsure about. The common misconception that creating web pages takes an expert computer programmer just isn’t true. While you will use HTML to create JavaScript, you need to realize that they aren’t exactly the same.

With JavaScript you will have several different handlers that the user can click on to perform the necessary actions. This is very important because the easier your web pages are to navigate the more interested consumers will be in them. Some people are very new to using the internet and others are experts so you want to be able to appeal to the level of skill of everyone.

The various JavaScript forms that you create will have coding inserted behind the scenes where the consumer can’t see them. For example your site may have an opt in form for the user to complete. At the bottom they simply click on the form that says SUBMIT. The codes you have entered behind the scenes work to process the information that they have provided.

In order to have a successful JavaScript form called a widget, you need to have several elements in place. They include the form name, the action you want the user to be able to perform, a method for that information to be processed, and a value for each of the JavaScript forms.

There are many different ways in which you can set up JavaScript forms on your web pages. While a simple box that they click is the easiest you may want to offer a radio box or drop down menu if there is more than one option they can select from. You can also offer a text box if you want the user to be able to type in various information.

Before you put your web pages up for consumers to look at, you want to take the time to validate all of the information you have placed into the various JavaScript forms. The goal is for everything to work exactly as it should on the first try. If you come across JavaScript errors you should check each field of entry again. It is going to take some time to master JavaScript but once you do it will become one of the most valuable tools you have to offer.

Google Link Building takes Patience

Saturday, June 21st, 2008

Links are what makes a popular web site even more popular. Google spiders and indexes links just like they spider and index web sites. If Google has spidered and indexed the web site that links to you than you will gain in popularity. With that popularity your web site can move up in the search engines index. Google as far as anyone can tell is updating their links database every 7 to 12 weeks. If you want to find out if a web page that contains your link is in Google’s database type info:www.yoursite.com into the search field and you will see if that page is indexed or not. If it isn’t than naturally that link as it stands today won’t benefit you until it is in the engines database. It’s important to recognize that a good link building campaign is an on-going process that will have positive long-term results.

Participate at Related Forums & Blogs

Thursday, June 19th, 2008

Whatever industry or niche you’re in, there are bloggers, forums and an online community that’s already active. Depending on the specificity of your focus, you may need to think one or two levels broader than your own content to find a large community, but with the size of the participatory web today, even the highly specialized content areas receive attention. A great way to find out who these people are is to use Technorati to conduct searches, then sort by number of links (authority). Del.icio.us tags are also very useful in this process, as are straight searches at the engines (Ask.com’s blog search in particular is of very good quality).