Posts Tagged ‘position’

Seo-Check your keywords

Tuesday, July 15th, 2008

Once you think you have found the right keywords and you’ve written your text so that these keywords appear all over the page, it’s time to check out how your site is doing. At googlerankings.com you can check your position in Google for the keywords you have chosen. Top of the ranks? Great! Not even close to it? Don’t worry, here are some tips to improve your rankings.

Top Position on Google

Monday, July 14th, 2008

How would you like to be 1 on Google search results for keywords you want? What would that do for your business? And imagine if you don’t have to pay for it! This is biggest opportunity in 2008 for webmasters who have been doing Search Engine Optimizing (SEO), advertising or marketing them selfs to get to Number One spot on Google and Yahoo.

Creating a Stationary HTML Web Page Background

Monday, July 14th, 2008

You can create a stationary HTML web page background within your web page.

Stationary background images remain in one place even when scrolling through the page. Only the text will move. To create this effect, place the following code within your <BODY> tag.

<body background =”yourimage.gif” bgproperties=”fixed”>

When selecting your background image, keep in mind that your text will be moving over your image, so try to select an image that won’t make your text difficult to read.

To prevent your background image from tiling (repeating), place the following code between your <HEAD> and </HEAD> tags.

<STYLE TYPE=”text/css”>
<!–
BODY { background-image: url(yourimage.jpg) }
BODY { background-repeat: no-repeat }
BODY { background-position: center }
–>
</STYLE>

Replace the text indicated in red with your image file.

SEO:definition SERP/SERPs

Monday, June 30th, 2008
SERP/SERPs stands for Search Engine Result Page/Position

How a Search Engine Might Use a Searcher’s Knowledge, Interests, and Education to Rerank and Validate Search Results

Thursday, June 26th, 2008

The amount of pages on the Web that a search engine could try to index is extremely large, and the approaches that search engines attempt to use to index and rank those pages is mostly an automated effort, but that doesn’t mean that the search engines don’t have people take a look at search results, and try to gauge how relevant their automated results might be.

A search engine typically locates web pages that contain the keywords entered by a searcher within a search box. The order that those results appear are based upon a number of algorithms used by search engines which look at various factors, such as: the frequency and number of entered keywords that are within each page and the position of the entered keywords within each page.

An example might be a first page that has a keyword located in the title or near the top of the page ranking higher than a second page that has a keyword in a footer or near the bottom of such second page. That first page might be presented to a searcher before the second page because of the location of the keyword.

While this automated approach might be satisfactory to some searchers, other searchers might find rankings of pages to be inadequate or irrelevant to their needs.

How might a search engine verify page ranking results of a search algorithm with respect to the specific needs or characteristics of specific groups of users?

A recent patent application from Yahoo explores the topic, and it wouldn’t be too much of a surprise of the other major search engines employed some processes of their own to do something similar. In fact, a set of Quality Guidelines (pdf) were uncovered from Google, which provides instructions to people who manually review the pages that appear in search results from Google.