Tryangled Solutions web designing tips tricks

The three major elements of a search engines are: the spider, also called the crawler; the index or catalog; and the search engine which displays the results of your query in your browser.

The spider visits your web page, indexes it, and then follows links to other pages within the site. This is sometimes referred to as being “spidered” or “crawled.” The spider returns to the site every so often looking for changes.

The index is a giant database that contains a copy of every web page that the spider finds. When a web page is changed, then this database is updated with the new information.

Sometimes it takes a while for pages or changes to be added to the index. Therefore, a web page may have been “spidered” but not yet “indexed.” Until it is added to the index, it is not available to searches by the search engine.

Search engine software sifts through the millions of pages recorded in the index to find matches to a query and ranks them in the order of what it believes is most relevant. Different search engines often produce very different results.

People are looking for information, they use a variety of types of search such as Google, Yahoo, Live and Ask as the predominant channels. There’s also news search , blog search and search within social media sites. Any time something can be searched on, that’s an optimization opportunity. Increasing awareness comes from making it easier for people to find you when they’re looking for information.

Google can search pages written in dozens of languages. Also, it can translate text or Web pages from French, Spanish, German, Italian, Portuguese, Chinese, Korean, Japanese and more to English. Very useful when looking at foreign news sources.

Keyword in links have more importance than simple text.

Use your primary and secondary keywords in the anchor text of links when linking to other blog posts or to other pages on your main site.

Link keywords where they naturally appear in the body text, but again, don’t overdo it, or you’ll end up with spammy looking pages.

When searching for information, users wanted information, not fancy, artistic sites. In fact, in direct conflict with an accepted rule of design, this study stated that “the more white space, the more users say the site is complicated, over-detailed, visually confusing, not clear, and not enticing.” In fact, users in this study felt that sites with less white space were easier to use and had more information available.

What do I think this means?
I think that readers who are looking for information want to find it quickly. They don’t want to have to navigate through several layers of the site simply because there is a nice design that is visually appealing. The more information that is on the first page they come to, the more likely they are to find what they are looking for.

Lately our blogs feel to be more sales and biased oriented towards our own products and SEO Services. We are cautious of trying not to be, and we are not journalists. We are a for profit company, and looking forward to the day we actually have profits:-). Things are much better than they were 9 months ago, it’s been the course of SEO services and selling some of our energy saving heaters and products that has elevated our revenues. We are pushing for a few more SEO Services clients, hence the focus on SEO related blogs the last couple of days. We do get a lot of comments on our blogs, so I do believe that we are providing good information.

Our SEO Tools at LinkMint.com are free, and we wanted to highlight some of the features, so below is a post from the SEO Tools overview. A lot of SEO services companies are getting in the SEO Tools business. We actually are coming from the SEO Tools in to the SEO Services business. Why? Because there are so many adequate Free SEO tools on the market, we felt that we didn’t want to charge for them. Also, we didn’t want to do SEO services, being a services company is hard enough, not to mention being a SEO Services Company. Before we talk about SEO tools features, I want to mention that blogging often with the most appropriate keywords in your blogs is the SEO Tools you can utilize. So as always blog often!

Here are a few features that every SEO Tool should have:

1. Keyword Searches, no one can beat Google Analytics and Google Adwords, so in this case most SEO tools will never live up to the standards, they just don’t have the information.

2. SERP (Search Engine Result Pages), to see progress, we have to see our rankings even if they are not in the top 50. So instead of sitting their and clicking on Google and hitting next an SEO tools should have ranking checkers.

3. Submission Tools, automated submission should be done at a minimum, but having a tool do it for you is a lot easier.

**To be honest with you I can’t think of any more features, that are really imperative in a SEO Tool, so maybe that is why most SEO services companies don’t use one, and I personally don’t feel good about charging for it. I think providing SEO Coaching maybe a better way for us to do SEO Services in a scalable way, and we may offer than in the near future. I actually called up Rand’s Fishkin’s SEOMoz last year at this time, I spoke with his mom, who is a very very nice lady. Little, did I know at the time, that rock star of SEO blogs, was starting his premium services. And, still we have not launched our SEO Coaching, but some day, until than check out the free SEO Tools features:

Linkmint.com currently features 22 tools for SEO, SEM and Internet Marketing when you login to the linkmint tools page you will see 4 tool sections. Web site promotion tools, web site analysis tools, link popularity tools, and miscellaneous tools.
Getting started using linkmint Seo Tools .
1) Create an account – sign up with your email address on the linkmint tools page. After submission of your email address you will receive a confirmation email. Confirm your account and log in to linkmint.com by clicking the link in your email or by going to the linkmint.com homepage and clicking on the linkmint tools tab
2) Manage your account – After login to the linkmint tools manage your linkmint.com account by clicking the Manage Account link:
a) Input at least one web site in to analyze by clicking on the new website link under the manage account link
b) Input keywords or key-phrases, corresponding to the website you entered by clicking on the new keywords link, selecting the correct URL and entering keywords or key-phrases separated by commas. If you need some guidance in creating keywords selection visit our Keywords Search page.
3) Manage your search engines – click the Manage SE link under the Manage Account link. A drop down list of Search engines in our system are there. Select the search engines you are targeting for your sites then click submit
4) Manage profile – The Manage Profile link under Manage Account link contains all your settings for changing parameters on your account. You can make changes to your search engine selection, keyword selection for a given URL, and you password for your account.
Now that you are set up on Linkmint.com go ahead and start analyzing your sites to learn about the individual tools please click the pages on the left. For a general description of the uses of the tools in each category continue to read below.

General use for each SEO tool section

Web site promotion tools - This Section contains promotional tools for a web site. A webmaster would use this section to search keyword and keyphrase rankings and compare them to the number of pages that use the searched keywords and phrases. Calculate keyword density for each keyword given, get a percentage of keywords to other words in your site, optimize density for your prefered search engines standards. Create meta tags from keywords, That are ready to cut and paste in to your sites code. generate Submit a website to all the major search engines at once with a few clicks. Check a web sites ranking on a certain keyword or phrase on google***, yahoo, MSN, or other major search engines, see where you place. robots text telling a search bot to follow all your site pages or not to search certain pages. Optimize keywords / phrases that you have picked out for a site.

Web site analysis tools - Webmasters can use these tools to analyze various sites for meta tags of any given site, check out your friends sites or competitors sites. Check out the internal and external links in a site with a page link analysis. Use the website analysis to keep track of how many hits your site gets with a custom code generated for your site. Get a sites source code by using the page snooper tool. Want to know how your site will look in a search engine query? The search engine simulator will give you a good idea. Do a Whois search to find out who owns a domain. Is your site’s html valid? test it with the html validator tool.

Link popularity tools - This is a useful set of tools to see how a sites links compare relative to one another. It is also possible to see how friends and compeitors websites compare with link popularity. these searches are done specific to each selected search engine*** .

Miscellaneous tools - This set of tools is a webmasters mixbag of goodies. Get your domain name typos, and keyword / Phrase typos generated automatically. check how a search engine spider sees text on your front page. You can also access google dance. google dance can help webmasters figure out when google may be recalculating your sites PR ranking. google does this “dance” monthly where the servers www, www2, and www3 for google.com go through the calculation. you can determine when google is “dancing” with your site when the results within the three servers are not the same. Want to do a page rank search? use the page rank search to compare the page rank of web page results for a specifed keyword on google, or use a page rank lookup for a single domain on google. Use the site link analyzer to get how many links are external and internal on a site. then use the future tool to estimate where your site may end up for its PR rank in google next month.

Clean is better. Eye-tracking studies say so. Web copy should be bulleted, concise, easy. Photos should be informative, not decorative. White space is good. And guys like looking at George Brett’s protective cup.

You weren’t expecting that last part were you?

I wasn’t either. But this post on effective news article design proves it.

Newspapers have had trouble transitioning from print to the Web. They’re used to doing things differently.

Me, too. I still write difficult, dense copy. See. I still like serif fonts better, too. I also have a pen collection and a wall map fetish. Because I’m old school sometimes.

Well, most of the time.

Laura Ruel and Nora Paul (link above) interviewed people from Nielsen/Norman group about readability and user satisfaction and comprehension.

They said users spent more time reading wordy content, but remembered 34 percent less than when they read really tight copy.

That’s because of the way people read on the Internet. It’s the same reason designers on the Internet use sans serif fonts –so you can read faster.

“If a user is comfortable,” said Nielsen researcher Tara Coyne, “not hindered by clutter and superfluous words, and can scan the main points, he will get the summary of the article quickly and easily.”

Superfluous is superfluous, but it’s not her fault, she’s an academic type. It’s also otiose, but we’ll just call it ‘excessive,’ because it’s easier.

Ruel and Paul said people don’t really look at pictures, either, unless they’re pictures of real people and not models. People like pictures that give them information. They skip pictures that are just there to be pretty.

Also, women might be telling the truth when they say size doesn’t matter. All the men in the eye-tracking study fixated on George Brett’s…strike zone. But women didn’t. Not at all.

So, add this to the other things we know about Web copy and design. Here’s a short list to help you remember, bulleted and subtitled like it’s supposed to be.

20 Things To Remember For Good Web Copy

1.    Tight writing. That doesn’t mean bad or easy writing.

2.    Copy of about 600-800 words is better for SEO and catching the long tail of search.

3.    Title – Subject – Support, in that order, like subject, verb, object.

4.    Titles should be snappy and informative – clickable, but clear.

5.    Leads (first sentence or paragraph) should get to the point. Tell the reader what the article’s about first thing.

6.    No fancy, wordy intros where it’s not clear what you’re talking about.

7.    Information beats fluff every time. Pretty is for books and newspapers (and only sometimes).

8.    Information does not beat style every time. Style keeps people awake.

9.    Sans serif fonts are easier and faster to read on computer screens.

10.    White space is awesome – even better than big, pretty pictures.

11.    Content should be scannable.

12.    Think in bullets and subtitles.

13.    People like lists.

14.    Pictures should be specific and informative, not generic, decorative and ad-like.

15.    Photos should be relevant to content.

16.    People in pictures should look friendly and approachable (and have their whole head).

17.    Photos should be full body if possible (so guys can check out packages and stuff).

18.    Spell stuff right. It makes you look smarter.

19.    Grammar IS important. Unless you’re not really a professional.

20.    Online press releases should be even tighter than Web copy.