Posts Tagged ‘ensure’

Displaying HTML Web Page Text in a Specific Font Style

Sunday, July 13th, 2008

The FONT tag is used to display your text in a specific style.

Although you may specify the font style you would like your text to be displayed, please keep in mind, if your visitor doesn’t have the font face you specify on their computer, the text will be displayed in the users default font setting.

To make sure your pages are being viewed as you intended, you should include alternative fonts within your HTML web page font tag.

<FONT face=”Verdana,Helvetica,Arial”>Your Text</FONT>

The code above tells the browser to display your text in Verdana, but if your visitor doesn’t have Verdana to display your text in Helvetica and so on.

By including font alternatives, you can ensure your page will be displayed exactly as you had intended.

Search engine optimization: Building Optimized Pages

Monday, June 30th, 2008

Search engine optimization is a general term that describes the specific techniques that can be used on websites in order for them to acheive a desireable ranking with search engines. This is done in a variety of ways that include careful usage of keywords and the utilization of tags that search engines read and add to their database.

Basic optimization may help ensure that your site is accessible on search engines so that it does not get lost in the invisible web. With proper SEO techniques, you can get a little bit of traffic (or a lot for lessor competitive terms).

Advanced optimization involves in-depth research into aspects such as site structure and page design (on-site features) as well as link popularity and linking methodology (off-site features).

By determining a site’s popularity, sizing up the amount of competition, and deciding which keywords can be best supported with quality content; search engine optimization can guarentee that a site reaches its full potential.