There’s a lot of information about meta keywords and descriptions - do they matter or not?
Tuesday, July 15th, 2008It’s a best practice. One of the most common problems is with Title tags when companies create web sites and put the exact same information or nothing at all. Title tags are the first and most important indication of what the web page is about. Title tags should be a short summary of the page with important keywords to the left.
The meta description tags are used in the search results. It is important to use them if you want some degree of influence over what search engines display in the search results of when your web page ranks for a particular keyword query.