Does a Domain Name Help with Higher Rankings?
Saturday, June 21st, 2008Based on the latest patent filing from Google the answer to this question is yes. Google states that how a site is hosted and the length of time that a domain name has been paid for does help in how a web site ranks. Google considers a domain name that has been paid for, for more than one year a more credible domain since throwaway domains are rarely used for more than one year. Google looks at the following information:
* how long has the domain name been paid for in years
* how long has the hosting company been around
* how many web pages the web site has (one page is not good)
* who the owner, admin and contact names are in the registrars records
Google keeps track of bad name servers and can tell whether or not a spammer is running a domain.
Following the steps above could make your rankings improve!